Your Free Basic Guide To What A Splash Page Is & Why You Should Use One
Introduction
If you are reading this report right now, I believe it is safe to make two assumptions:
1. You are interested in making money on the Web
2. You know what a traffic exchange program is
If this is true you might want to skip the next few paragraphs and get to the main topic of this report; i.e. what a splash page is and why you should be using these tools in your traffic exchange promotions.
On the other hand, if you are really new to all this you may wish to read the rest of this introduction.
Ok you haven't skipped so you must be new to the world of Internet marketing, or at least new to the concept of traffic exchanges. Great I love teaching new people!
Only you know your reasons for coming to the Web in search of income opportunities. Maybe you have your own retail product and you are looking for new buyers, or maybe you are an entrepreneur who is promoting a business opportunity to other entrepreneurs.
Whatever you are selling, you surely know that your website needs plenty of traffic in order to generate any sales. And one great way to drive loads of free traffic to any site is through traffic exchange programs.
This report is not intended to be a traffic exchange guide but I do want to be sure you have at least a basic understanding of what these programs are because splash pages are tools that are specifically designed to work with traffic exchanges. So
A traffic exchange is a membership program where affiliate marketers and website owners literally trade page views with each other. You just open an account, enter your site or affiliate links into the traffic rotation, and then you surf through the pages of other members in order to generate credits, which are then spent on visitors to your own pages.
So you look at other peoples websites and in return the traffic exchange program sends visitors to your website.
This is a great system but there is one thing you need to understand: The people who will be viewing your website are doing so in an effort to earn traffic for their own sites, and the more sites they view the more traffic they will earn
So the visitors you get from a traffic exchange will be in a hurry! You will only have a few seconds to capture a visitor's attention and pull them into your offer, and that's where the idea of a Splash Page comes into play.
What Is A Splash Page 
A splash page is a fast loading, short, and compelling web page that is built for one reason to grab the attention of people who are in a hurry and get them to STOP and have a closer look at your offer.
People who are surfing traffic exchange programs are moving fast. They are viewing as many sites as possible in an effort to generate more traffic for their websites, so in order for your page to stand out you need something special.
A five page website is not going to have much of an impact (most of the time) an a traffic exchange surfer, and neither is a page with one of this mile-long sales letters. So if you are an affiliate marketer who is promoting a corporate site, or if youre an info-marketer who is selling an e-book from a long sales page you need a specialized weapon to really get the most out of traffic exchange promotion.
This special weapon is a splash page.
Let me give you a visual example of how this all works. Let's take a look at a Splash Page Making website for example.
Here is the link to my main sales page:
www.splashpagemaker.com (opens in a new window)
The sales page above is nice, but it's too long for the average surfer. Traffic exchange users will only stay on your page until the surf time runs out (just 6 to 30 seconds!) so you need to make your point FAST.
So here is a splash page they use to promote the longer sales page above:
www.splashpagemaker.com/examplesplash.php (opens in a new window)
As you can see it's sharp, short, and sweet! You get the entire message as soon as you glance at the page and you are then invited to open the main sales page in a new window to learn more.
This is the perfect example of how splash page promotion should work. Get a surfer's attention and then pull them to your main page.
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